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product-digitalization

Out of the Box Applications vs Platforms – How Do You Approach Product Digitalization?

To begin with, let us clarify although Qliktag offers a platform for enabling consumer products and everyday things as IoT connected smart products, we still believe there is a value and a place for both platforms, as well as out … Read More

Product Carbon Footprint Labeling & Climate Conscious Consumption

As the call for immediate action around climate change continues to grow stronger, more consumers are beginning to introspect on their consumption patterns, choices and impact of their purchases on the environment. Among the questions consumers are asking: where is … Read More

The Grey Market – Traceability & Finding Leaks in your Supply Chain

With so many news reports emerging on critical supplies leaking during the pandemic such as vaccine doses, lifesaving drugs and medical devices ending up in the hands of profiteers and black marketers, our attention has been brought back to the … Read More

e-commerce-smartlabel

The Potential of SmartLabel® to Enable Trust in E-commerce & Online Purchases

The SmartLabel® initiative by the Grocery Manufacturers Association (GMA) and the Food Marketing Institute (FMI) has made some progress since its inception in 2015. The SmartLabel® branding and scannable QR code can be instantly recognized on a number of grocery … Read More

How Your PIM Systems & Data Can Be The Foundation For IoT In Retail

With the right IOT Cloud Platform / Middleware Every organization knows the value of product information management systems  in order to manage and track their product data for optimum product lifecycle management. But is that enough? With IoT in Retail … Read More

Top Applications For IoT In The Food & Beverages Industry

Top Applications for IoT in the Food & Beverage Retail Industry

With the rise of hardware and software platforms to connect every object in the physical world to the internet, Internet of Things is a technology trend that has come a long way. It is molding how people interact with their … Read More

Pharmaceutical Product Serialisation EU

EU Pharmaceutical Serialisation Directive -Future of Pharma Smart Packaging

According to the estimates of World Health Organisation (WHO), 1 million people globally lose their lives due to falsified medicines. It is the most lucrative of all counterfeiting businesses, netting in  150-200 billion euros per year. In order to put … Read More

Inside the Mind of a Modern Day Conscious Consumer

Buying behavior is changing. Consumers are far more conscious of what they buy, what they eat, what they put on their bodies and how their purchases impact the environment and others. Today’s consumers are increasingly becoming cautious with their shopping … Read More

Why GS1 Organizations are at a Unique Vantage Point in the Future of Consumer Transparency & Product Data Distribution

Returning from Brussels where the GS1 Global Forum took place in February, we took away valuable insights into where different regions and countries were headed with respect to the future of aggregating & disseminating consumer product data as well as … Read More

The Smartphone Generation Want Personalized Offers & Mobile Coupons

Mobile accounted for 94% of the year-over-year traffic increase, according to the recent Demandware Shopping Index. The penetration of the smartphones into their daily life has changed the way the millennial generation lives and shops. Here is a picture of … Read More