Think back to the last product you consumed! Maybe it was a pack of orange juice or a loaf of bread. What did you do when it reached its shelf life? You probably read some of the information it was able to hold and then tossed it into the bin. Traditional packaging for products have […]
Remembering the iconic Sci-fi thriller, the Matrix, which put forth the idea of ‘simulated reality’, let’s recall the famous conversation when Neo met Morpheus for the first time and Morpheus asks, “What Is Real? How Do You Define Real? “If you’re talking about what you can feel, what you can smell, what you taste and […]
Do you remember the last time you purchased something, without googling it or looking the product up online? Well, we don’t either. The shift in retail technologies has enabled customers to gather as much information as possible. Product Information plays an important role in today’s omnichannel retail world. The rising cost of poor product information […]
The use of PIM systems or “Product Information Management software” today, like the process of gathering and managing product content is very fragmented. Organizational PIM systems are installed or deployed by various departments within companies that manufacture products or retail organizations and each of these departments operate in silos based on what part of the […]
With the December 13th deadline for the EU1169/2011 regulation fast approaching, there is a lot discussion and buzz around GS1s, manufacturers as well as retailers on exploring the best options to get their product data online, display product data as per the regulations and also making it available to retailers, consumers and third parties that […]