customer insights

Walmart empowers customers to Scan & Go

Walmart helps customers save time and money with its mobile app – Scan & Go Walmart is making it easier for customers to save time with its fast, simple and easy to use mobile app – ‘Scan & Go’. The … Read More

Do You Know Your Customer?

Question 1: Do you know what kind of products your customers usually buy and what their purchase preferences are? Question 2: Do you believe that you need to know the answer to the above question if you wish to provide … Read More

Customer Data Analysis for Greater Engagement

A recent article about why we need to “kill Big Data” made a few waves on social networks. It piqued many people’s curiosity and its assertions bothered a lot of people.  Most criticized it for failing to say something new … Read More