How Traceability Data Combined with Serialization Can Enable Product Authentication, Anti-Counterfeiting & Gray Market Prevention

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Retail Technology

The issue of counterfeiting and spread of gray market channels today cannot be downplayed. In fact, the struggles of brands combating counterfeiters have only increased in recent times and it continues to be a problem not just impacting revenue but also causing irreparable damage to trust between the consumer and the brand. Technology around anti-counterfeit […]

Qliktag Platform Releases NFC Authentication & Anti-Counterfeiting Solutions Support Feature

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Newsroom

NEWPORT BEACH, California, September 5, 2020 – Qliktag Software Inc. a leading software innovator in the IoT smart connected products segment has announced direct support for dynamic secure NFC tags for authentication and anti-counterfeit solutions. The company has released today version 3.1.1 of the Qliktag Platform – a cloud based IoT connected smart products platform for […]