Mobile Engagement

Putting Cows on the Internet of Things

Posted by qliktag on March 19, 2018 | Featured | No Comments

While the world is still getting accustomed to spotting wearable devices on fellow humans, IoT enabled applications have ushered in a new era of the Internet of Products. The Internet of Things is commonly associated with smart home control devices, … Read More

Tags: Biosensors, internet of products, Internet of Things, IoP, IoT, m-commerce, Mobile Engagement, product information, product information management, technology

Mobile Engagement Analytics Making Headway In 2015

Posted by webmaster on March 19, 2015 | Featured | No Comments

With mobile engagement and big data analytics being among the hottest technology trends over the past year or so, the combined area of mobile engagement analytics has seen considerable movement this year. The latest announcements coming from Microsoft for the … Read More

Tags: m-commerce, Mobile Engagement, mobile engagement analytics tool, Q*Engine, QlikTag, retail technology

Where The Internet of Things & Mobile Commerce Collide

Posted by webmaster on November 25, 2014 | Featured | No Comments

Not too long ago, the team at Qliktag Software rolled out an e-commerce feature or a “Buy Now” button for the Q*Engine mobile engagement and mobile marketing platform. Essentially it enables a customer to pick up a product in a … Read More

Tags: combating showrooming, Internet of Things, m-commerce, mobile apps for retail, mobile commerce, Mobile Engagement, mobile engagement platform, mobile marketing, mobile marketing platform, retail marketing, scan and buy, showrooming

How to Use QR Codes for Child Safety

Posted by webmaster on February 6, 2013 | Featured | 2 Comments

We’ve seen some really good uses of QR codes and this is definitely one of them: Jane, a baby products company, is using QR codes placed on car seats to help parents make sure that they have been fitted correctly … Read More

Tags: interactive mobile engagement, Mobile Engagement, QR code, QR code for safety, QR code marketing, QR codes for instruction, QR codes on car seats, QR codes on child car seats

QR Codes on Product Packaging Can Add Real Value

Posted by webmaster on January 31, 2013 | Featured | 3 Comments

Ever since McDonald’s unveiled its new packaging, featuring QR codes, there has been much talk about whether there’s anything remarkable about this move. The fast food giant’s QR codes will lead people who scan them to information about the nutritional … Read More

Tags: Heinz, interactive mobile marketing, McDonald's, mobile commerce, mobile content, Mobile Engagement, mobile engagement technology, mobile marketing, Mobile Shopping, QR code Labels, QR code marketing, QR code on consumer goods, QR code on product packaging, Zeebric

The Five Golden Rules of QR Code Marketing

Posted by webmaster on January 29, 2013 | Featured | 3 Comments

Experts have been predicting the death of QR codes for quite some time now. The complaints usually range from QR codes’ perceived ugliness to their severely limited usage, as well as the fact that they can be easily generated and … Read More

Tags: consumer good QR codes, consumer insights, consumer retention, customer engagement, customer loyalty, interactive mobile marketing, Mobile Engagement, mobile marketing, QR code Labels, QR code marketing, QR Code tags, QR codes

Accessing relevant data in the Information Age

Posted by webmaster on January 21, 2013 | Featured | No Comments

In this day and age, it’s hard not to be be overwhelmed by information. We get it via newspapers, television shows, advertisements, newsletters and social network. We’re often engaged in generating information ourselves, each time we use the internet to … Read More

Tags: customer engagement technology, information overload, Mobile Engagement, mobile engagement technology, mobile marketing, QlikTag, QR code customer engagement, QR code marketing, social media, social media engagement, social media information overload, Zeebric

QR Codes for Apparel Brands: Maximizing Customer Engagement

Posted by webmaster on December 20, 2012 | Featured | 1 Comment

Building customer engagement is all about interaction and accessibility. Traditional modes of such engagement would of course require a great deal of physical interaction as well as lots of time, money and energy put into making such interaction possible. With … Read More

Tags: apparel marketing, consumer engagement, creative promotion, customer insights, customer loyalty, Customer retention, interactive mobile marketing, mobile commerce, mobile content, Mobile Engagement, mobile marketing, Mobile Shopping, mobile-friendly, QlikTag, QR codes, retail marketing ideas, Zeebric

Personalized Marketing: Make Every Customer Feel Special

Posted by webmaster on December 12, 2012 | Featured | 1 Comment

The modern retailer or vendor is often seen as a faceless entity which provides a uniformly good, but mostly impersonal service to all its customers. Perhaps it’s this perception that makes most consumers nostalgic for the days of Mom & … Read More

Tags: 1-1 marketing, Amazon, Buying experience, consumer engagement, customer loyalty, Customer retention, Customer rewards, customer satisfaction, interactive mobile marketing, mobile, Mobile Engagement, mobile marketing, Mobile Shopping, mobile technology, Mojo motors, NYTimes-com, one to one marketing, personal engagement, personalised marketing, Personalised service, personalized marketing, personalized service, QlikTag, QR code, QR code marketing, QR codes, shopping experience, Sprint, Zeebric

QR Code Hang Tags for Wine – Sommeliers at your fingertips

Posted by webmaster on December 7, 2012 | Featured | 3 Comments

For most of us casual wine consumers, the only perceptible difference between various types of wine is either in the color or in the brand name. If asked about tasting notes or harvest notes or even food pairings, most of … Read More

Tags: buying wine, cellar key, consumer engagement, Customer retention, customer satisfaction, digital content, digital marketing, Lion Nathan, mobile content, mobile devices, Mobile Engagement, mobile marketing, mobile optimized content, mobile technology, QlikTag, scanbuy, wine, wine QR codes