Where is “search” headed? Let’s start with “Search”. Semantic search technologies are those which work to understand the meaning and context of actual words within a webpage rather than search based on just the word itself which is what a … Read More
mobile technology
Personalized Marketing: Make Every Customer Feel Special
The modern retailer or vendor is often seen as a faceless entity which provides a uniformly good, but mostly impersonal service to all its customers. Perhaps it’s this perception that makes most consumers nostalgic for the days of Mom & … Read More
Tags: 1-1 marketing, Amazon, Buying experience, consumer engagement, customer loyalty, Customer retention, Customer rewards, customer satisfaction, interactive mobile marketing, mobile, Mobile Engagement, mobile marketing, Mobile Shopping, mobile technology, Mojo motors, NYTimes-com, one to one marketing, personal engagement, personalised marketing, Personalised service, personalized marketing, personalized service, QlikTag, QR code, QR code marketing, QR codes, shopping experience, Sprint, Zeebric
QR Code Hang Tags for Wine – Sommeliers at your fingertips
For most of us casual wine consumers, the only perceptible difference between various types of wine is either in the color or in the brand name. If asked about tasting notes or harvest notes or even food pairings, most of … Read More
Pairing Wines With QR Codes Can Enhance The Sipping Experience
Wineries have been quick to adapt to QR code labels in an attempt to leverage mobile marketing. While the inclusion of QR codes for mobile marketing is widely being explored across various business verticals, the pairing of QR codes and … Read More
QR Codes Meet Luxury Retail to Enhance Customer Experience at Brian Atwood NY
QR code driven customer engagement is quickly gaining popularity as more brands uncover the possibilities this mobile technology. When it comes to clothing and apparel especially for luxury brands, the value add to the in store shopping experience is something … Read More
Tags: apparel, brand buyer relationship, Brian Atwood, buyer engagement, buyer experience, campaign, case study, creative promotion, Facebook, fashion, luxury retail, mobile marketing, mobile technology, mobile user, personal engagement, QR code Labels, QR Code tags, QR codes, retail marketing ideas, scanning, shopping experience, social media, Twitter, youtube marketing