Brand Protection With Secure NFC Tags

Categories
NFC

When it comes to brand protection and product authentication, there are a wide variety of technologies and solutions available in the market. Each of them have their strengths and weaknesses. Among all the options available to brands today, NFC (Near Field Communication) and more specifically secure NFC tag technology has become a game-changer in the […]

Embracing the Future: Combining NFTs with the Physical World

Categories
NFT

Embracing the Future: Combining NFTs with the Physical World As a significant number of us increasingly spend more of our time immersed in the digital world, combing things from our physical world to this digital world becomes an inevitable phase. Non-Fungible Tokens (NFTs) have emerged as a groundbreaking concept, revolutionizing the way we perceive ownership […]

Qliktag Announces New Customers for Product Tokenization & Physical NFT + NFC Solution to Bridge Physical Assets with the Digital World

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Newsroom

Businesses deploy new & innovative digital capabilities for their physical products with the Qliktag technology solution which inextricably connects physical products with NFTs & the digital world using highly secure & unclonable NFC tags. NEWPORT BEACH, CA, July 26, 2023 /24-7PressRelease/ – Connected Products software & solutions innovator Qliktag today announced 3 new customer signings for […]

Digitalization of Physical Products With Secure NFC Tags & Digital Links

Categories
Digitalization, NFT

As the world is moving towards digitalization, every aspect of our life is influenced by it and physical products are no exception. From communication to shopping, digital technology has revolutionized our lives in every possible way and changed the way we interact with things. One of the trends we see significant movement and growth in […]

Qliktag Introduces Product Authentication & Anti Counterfeiting NFC Tag Starter Kits

Categories
Newsroom

Newport Beach, California – 17 August, 2022 – Counterfeiting continues to be a growing challenge for brands and manufacturers across a range of industry segments within the consumer products domain. Globally it’s a challenge impacting tens of billions in revenue losses, compromising safety of consumer, and eroding trust in brands. According to OECD data, 3.3% of […]

How Traceability Data Combined with Serialization Can Enable Product Authentication, Anti-Counterfeiting & Gray Market Prevention

Categories
Retail Technology

The issue of counterfeiting and spread of gray market channels today cannot be downplayed. In fact, the struggles of brands combating counterfeiters have only increased in recent times and it continues to be a problem not just impacting revenue but also causing irreparable damage to trust between the consumer and the brand. Technology around anti-counterfeit […]

Why This May be the Opportune Moment for Brands to start Product Digitization

Categories
Connected Packaging, Internet of Products

In the recent weeks, we’ve had some really interesting conversations with brands, consulting companies working on behalf of consumer goods companies, brands and manufacturers around their interest in implementing solutions which require some level of product digitization. These discussions have revolved around using “connected product” technology to address counterfeiting issues, enabling authentication to build trust […]