The issue of counterfeiting and spread of gray market channels today cannot be downplayed. In fact, the struggles of brands combating counterfeiters have only increased in recent times and it continues to be a problem not just impacting revenue but … Read More
Blog
Out of the Box Applications vs Platforms – How Do You Approach Product Digitalization?
To begin with, let us clarify although Qliktag offers a platform for enabling consumer products and everyday things as IoT connected smart products, we still believe there is a value and a place for both platforms, as well as out … Read More
Product Carbon Footprint Labeling & Climate Conscious Consumption
As the call for immediate action around climate change continues to grow stronger, more consumers are beginning to introspect on their consumption patterns, choices and impact of their purchases on the environment. Among the questions consumers are asking: where is … Read More
The Grey Market – Traceability & Finding Leaks in your Supply Chain
With so many news reports emerging on critical supplies leaking during the pandemic such as vaccine doses, lifesaving drugs and medical devices ending up in the hands of profiteers and black marketers, our attention has been brought back to the … Read More
How End to End Traceability & Dairy Farmers in Remote Rural India Are Redefining What is Possible
One of the many lessons the global pandemic has highlighted is the need for far greater traceability in consumer product supply chains. Across all categories of consumer products but perhaps more so when it comes to food, beverages, pharmaceuticals and … Read More
Qliktag First SmartLabel® Platform to Support GS1 Digital Link
NEWPORT BEACH, CALIF. (PRWEB) FEBRUARY 17, 2021 Qliktag Software Inc. the developers of have announced that its Qliktag Platform is the first platform to support GS1 Digital Link as a means for consumers and other stakeholders to access SmartLabel®. The Qliktag … Read More
Qliktag Software Launches GS1 Digital Link Configuration & Management for Digitalized Consumer Products
Newport Beach, California, January 26th, 2021 – Qliktag Software Inc., a leading IoT platform company for smart connected everyday consumer products has announced the release of version 3.2 of the Qliktag Platform which features direct support for resolving GS1 Digital … Read More
What Would Data Modelling Requirements for a Covid-19 Vaccine Ready for Distribution & Delivery Look Like?
As news around the successful clinical trials of frontrunner candidates for the Covid-19 vaccines brought something positive to look forward to, conversations are now turning towards the manufacturing, distribution and delivery of the vaccines. The scale of the task that … Read More
Why This May be the Opportune Moment for Brands to start Product Digitization
In the recent weeks, we’ve had some really interesting conversations with brands, consulting companies working on behalf of consumer goods companies, brands and manufacturers around their interest in implementing solutions which require some level of product digitization. These discussions have … Read More
Qliktag Platform Releases NFC Authentication & Anti-Counterfeiting Solutions Support Feature
NEWPORT BEACH, California, September 5, 2020 – Qliktag Software Inc. a leading software innovator in the IoT smart connected products segment has announced direct support for dynamic secure NFC tags for authentication and anti-counterfeit solutions. The company has released today version … Read More
What Good is all that Automation, Digital Transformation & Data if Consumers Don’t See it?
The more people I’ve heard from within various consumer product companies, the more impressed I am with just how far we’ve come with digital transformation, automation and the ability to generate data and use it to drive smarter businesses and … Read More
Why Digital Product Identity is Key to Recycling & Circular Economy Solutions
The drive towards recycling and developing circular economy solutions has been accelerated by consumer consciousness, sustainability awareness and also the wider digitalization and Industry 4.0 movement. There more conversations happening around textile recycling within the fashion and apparel industry, plastics … Read More